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Pricing World 2018

Transforming your pricing function in a globalised economy through Avant Garde pricing strategies, market intelligence and best practices in operational analytics

30-31 Aug 2018
Sydney, Australia


Why You Should Attend

Pricing World 2018

From this two-day Marcus Evans Pricing World 2018 Conference, attendees will be immersed in the world of pricing and observe the function of pricing across B2B and B2C industries. The conference features expert international speakers presenting on case studies and interactive sessions with real world applications from various sectors such as FMCG, Retail, Manufacturing, Distributing, FMCG and many more.

Delegates have a choice of streams on both days covering topics such as the influx of AI and Machine Learning, digitalisation as well as best practices in pricing analytics and product strategies.


Key Topics

  • Leading an Organisation through Large Scale Pricing Transformation by Leveraging Data to Set Pricing Trends in New and Emerging Markets
  • Machine Learning and its Applications in Pricing - Utilising Data-Driven Platforms to Optimise Customer Segmented Pricing Strategies
  • Leveraging Value Proposition Analysis to Build Competitive Competency: A Case Study in Monopsonies
  • Implementing Best Practices in Margin vs. Volume Oriented Pricing
  • Driving Practical Mass Price Change Campaigns by Engaging Your Sales Team
  • Previous Attendees Include

    Caltex
    Coca Cola Amatil
    Coles
    ANZ Bank
    Medibank
    Lion
    Fonterra
    Asahi Beverages
    Austral Bricks
    Fairfax Media
    Z Energy
    Zurich Australia


    Why Choose marcus evans Conferences?

    marcus evans specialises in the research and development of strategic events for senior business executives. From our international network of 63 offices, marcus evans produces over 1000 event days a year on strategic issues in corporate finance, telecommunications, technology, health, transportation, capital markets, human resources and business improvement.

    Above all, marcus evans provides clients with business information and knowledge which enables them to sustain a valuable competitive advantage and makes a positive contribution to their success.






    Practical Insights From

    Melinda Wienand
    Head of Revenue Growth Management
    Coca Cola Amatil

    Franki Chamaki
    COO and Cofounder
    Hivery

    Gary Hubber
    General Manager Pricing and Analytics
    Toll Group

    Ross Nuske
    Chief Executive Officer
    Horan Steel

    Kon Kollios
    Pricing Manager Asia Pacific
    HB Fuller

    Michael Thyreum
    Commercial Manager Pricing
    Olympus ANZ

    Lisa Li
    General Manager Pricing
    Blackwoods ( a division of Wesfarmers Industrial and Safety)

    Click Here For Full Agenda

    Voice of Our Customers
    • “Good focus topic with highly engaged audience.” PSMA Australia
    • “Very interesting case studies that give different perspectives of the pricing function.” Caltex
    • “Good mix of external presenters, great combination of content and insightful case studies which provide an understanding on how other companies work on pricing and what tools they use.” Philip Morris
    • “This conference provided networking opportunities and great group discussions as well as insights of challenges and best practice across different industries.” Volvo
    Join the Discussion





    Event Contact

    For all enquiries regarding speaking, sponsoring and attending this conference contact:

    Serena Pereira


    Suite A-20-1, Level 20, Hampshire Place Office
    157 Hampshire, 1, Jalan Mayang Sari
    50450 Kuala Lumpur, Malaysia

    Telephone:
    +61292387123
    Fax: +60327236699
    Email: serenab@marcusevanskl.com